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The death of business books, blogs and articles
Time management is dead. Project management is dead. The MBA is dead. Conventional marketing is dead. Traditional advertising is dead. Print is dead. ebooks are dead. Commercial radio is dead....
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The Ultimate Act Of Marketing Heresy
If public stonings were to be held for flouting certain unwritten laws of marketing, the high priests would have no hesitation to cast the first stone for the violation of one commandment: thou shall...
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The best Apple designer who never worked for Apple
A couple of weeks ago I was having a drink with a friend who used to work for Braun, the German consumer products company (now owned by Gillette). We started talking bout Dieter Rams, the legendary...
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On resilience
Reflecting upon the ten years at Grip, there are many noteworthy moments and experiences that I could mention. But there was a time during our first few months that struck me as being the perfect...
View ArticleThe Age of Persuasion: How Marketing Ate Our Culture
I remember explaining my job to an acquaintance a few years back. I had given, what I thought, was a fairly detailed description of my job as an advertising creative. It was met by a somewhat blank...
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